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1940’s Blue & Gray Branding for Content Marketer – McKeating Solutions

I can’t help but share a recent client’s story and her brand reveal.  Maggie chose to name her brand after her grandfather who was plucked from medical school at the end of WWII to take care of concentration camp survivors. When he returned home, he hung his first shingle as an Irishman in an Italian neighborhood in Pittsburgh which was a melting pot boasting very different ethnic neighborhoods, it was a big deal that he was accepted and sought him out as a professional.

She wanted to pay tribute to her family’s history using some old-timey elements from the 1940’s, while still being modern.

It was so fun for me to step away from the girlier side for her brand and I couldn’t be happier with the result!

 

One of my most FAVORITE things about what I do is seeing my clients happy with the result.

I had to share her review which really touches my heart:

“As a content marketer, I specialize in many facets of branding, but not the visual stuff. Working with Kristin has been an absolute JOY. During the whole process I felt comfortable and able to be open with her. Her workflow is such that she is able to glean from you the essential parts of your brand to be able to visually tell your story. She captured the history and story behind my brand so eloquently – it really shows through. My grandfather had 8 kids – I can’t wait to show this to all of them and all of my cousins. They are going to be thrilled that the legacy was handled so carefully. I will be coming back to Kristin again and again for my design needs. I can’t wait to start working with her on my website in just a few short months.”

– Maggie from McKeating Solutions

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