Feminine Peach and Sage Branding for Personally Yours Travel | Girlboss Designer

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I'm Kristin Richards

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Owner of Girlboss Designer. We help brave women combine design and marketing to build meaningful brands online, so they can make an incredible living doing what they love.


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Feminine Peach and Sage Branding for River Cruise Specialist – Personally Yours Travel

When Jan came to us, she was looking for a brand that spoke directly to her target client. She wanting it to feel soft and relaxing, but also feminine and natural. So, we started with light shades of peach pulled from images of soft sunsets and simple, relaxing home atmospheres. Then we added earthy sage tones to really amplify the feminine, cozy feel.

For the website, we started with our Bella Travel template, which is now available in the GBD Shop, and we did a full template makeover to capture the most of this brand. The Bella Travel template gave us the opportunity to showcase her travel inspiration in a collage-style arrangement throughout the site, and we cannot get enough of the European architecture and cruise scenery.

You can check out the soft feminine-style branding and website by clicking here.

With more than 31 years in the industry, Jan had the opportunity to visit 33 of the most captivating countries around the world. Many she has been to repeatedly. While Europe holds her heart, River Cruising is where her passion truly comes to life. To date she has been on River Cruises throughout Europe, Egypt, Asia and even right here in the US, plus several Ocean Cruises. She can’t wait for her next opportunity to sail another river.

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