Christine, the founder of BonVoyage Christine, aimed to create a brand that exudes luxury, boldness, and sophistication. She drew inspiration from lux typography and bold photography.
To achieve this vibe, we carefully selected a color palette consisting of shades of magenta, gold, and neutrals. The shades of magenta enhance the richness and luxury of the brand, while the pop of gold adds a touch of glam and confidence. The neutral shades balance out the bolder colors in the palette and create a sophisticated and luxurious feel.
The logo is timeless and luxurious, highlighted by the presence of a key symbol. The serif font used in the logo, with varying weights within the letters, exudes an aura of high-end sophistication, which is perfectly complemented by a script font. We chose the script font specifically for Christine, adding a personal touch reminiscent of a signature. The key symbol represents the exclusive experiences and premium amenities that are available to her clients.
Don’t forget to check out the website reveal here.
You can check out the branding and website by clicking here.
Christine has been the de facto travel planner for friends and family for years, and she has racked up more than 20 passport stamps in the process. Now she has traded in a long career in public administration for meticulous travel design for curious travelers like you. Her big goal is to make travel feel possible for everyone, even if you have doubts holding you back.
As your travel advisor, she takes a deeply personal approach to uncovering what you want to get out of your vacation experience, your comfort levels, and how far you’re willing to stretch them to enjoy “wow” moments of discovery. Then she uses her industry connections and keen attention to detail to craft an escape that’s equal parts pampering and profound.
Are you ready to launch that new business or elevate your current brand/website? Check out our services!
Girlboss Designer specializes in the travel industry and the online coaching industry – all serving women entrepreneurs. CLICK HERE to learn more about our services and how we can help!