Kate Spade Inspired Branding for Rodan + Fields Leader – Kelly Wilhelm

My client Kelly Wilhelm is a wife, mother of 4, and has built a successful online business with the top skincare brand in North America, Rodan + Fields. She’s a Vanderbilt graduate and numbers girl (math major!) and loves all things creative. When she’s not training independent business owners to work in the multi-billion dollar anti-aging skincare market, you can find her enjoying time with her family and her many passions! Colorado is her happy place (I swear she is there like every other week!) and she also loves traveling, hiking, scuba diving, collecting art, volunteering, needlepointing & knitting.

When I met Kelly I knew she LOOVES color… and lots of it. When we rebranded her though we wanted to keep the happiness of those bright colors but not use every color in the rainbow. I got very inspired by Kate Spade’s ability to use tone-on-tone combinations and balance out those vibrant colors with neutrals. We are finishing up her website now so stay tuned for her next big reveal!

Are you ready to elevate your brand!?

Creating a brand is definitely a process that doesn’t just happen overnight. I am typically booked a month in advance so reserve your spot now!

CLICK HERE to schedule your free consultation.


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Hi, I'm Kristin

owner of Girlboss Designer

We help brave women combine design and marketing to build meaningful brands online, so they can make an incredible living doing what they love.

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