WELCOME TO THE BLOG

I'm Kristin Richards

What's up Girlfriend!

Owner of In Flow Design Co. We help brave women combine design and marketing to build meaningful brands online, so they can make an incredible living doing what they love.


OUR FAV TOOLS

01.

Honeybook

Our fav project & client management software.
Get 50% off your first year!

CHECK IT OUT

02.

Acuity

The calendar we use to schedule calls with clients around the globe. Try it FREE for 30 days!

CHECK IT OUT

03.

Tailwind

Pinterest is our #1 traffic referrer!
Tailwind is the perfect scheduler to save you TONS of time.

CHECK IT OUT

CHECK OUT SERVICES

ACCESS THE WORKSHOP

It's time to attract your dream clients, grow your audience and look like the professional you are.

Need Help Planning & Launching Your Site?

Website Planning Workshop

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Website Templates for Women Coaches & Personal Brands

SHOP COACHING TEMPLATES

Travel Advisor
Website Templates

SHOP TRAVEL TEMPLATES

Steal ALLL our branding, design and marketing secrets!

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This is the same process we use with our website design clients - in a handy dandy free checklist.

ONLINE COURSES

Signature on-demand courses to level-up your marketing game and grow your business online.

Niching Down to Stand Out in the Travel Industry with Lisa Fitzgerald

From doing all the things and feeling lost and frustrated in her travel business  – to niching down, owning her expertise and creating her dream brand.

Today I am interviewing Lisa Fitzgerald from Fitzgerald Travel who specializes only in cruise vacationsAlong with her business partner Lisa Collins, they’re the two most cruise-knowledgable Lisas around! 

As a certified cruise specialist Lisa brings her unparalleled expertise, industry relations and 35 years of experience in travel into designing each client’s cruising experience. They are real experts who know every river, ocean and cruise line intimately and make sure its a smooth sailing great escape from the beginning for their clients.

Lisa is one of our past website clients at Girlboss Designer and I’ve loved watching her business transform since we met just before covid began in 2020. After deciding to go all in on her passion she has created a name for herself in the travel industry as the go-to business for all things cruising.

In this episode Lisa shares the ups and downs of her journey – and her lessons and story is relevant no matter what industry you are in with your business.

The course Lisa refers to in this episode called Brand Your Vision is going to be relaunching very soon!

If you’re wanting to stand out from the crowd online, attract your dream clients, and create a business you’re proud to show off – then Brand Your Vision is your guide to get there.

I’ll not only guide you through the designing the visuals of your branding (aka, color palette, logo design and your brand fonts) I’ll also take you so much deeper to create a solid brand foundation that is centered around your passions and connects with the right audience so you can grow your business.r

To get on the waitlist for when the doors open at the end of September go to girlbossdesigner.com/brandingwaitlist


To learn more, please visit www.fitzgeraldtravel.com and follow her on:

Instagram – @fitzgeraldtravelofficial
Facebook – www.facebook.com/FitzgeraldTravelOfficial

Learn more about me & the biz: https://inflowdesignco.com

Connect on Instagram: https://www.instagram.com/girlbossdesigner/

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Free Resources

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Intentional Website Planning Workshop

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Top 3 Travel Advisor Website Mistakes to Avoid

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