Lina, the founder of Go Wander Travel Co., desired a timeless, modern, feminine, and sophisticated appearance for her brand. She drew inspiration from timeless typography.
To achieve this, we created a color palette that includes dark green, blush, mauve, and neutrals. The dark green shade adds a layer of richness and boldness to the brand, while the neutrals range from black to tan to cream, balancing the colors and adding a timeless and sophisticated feel to the brand. The mauve and blush colors add a modern and feminine touch to the brand.
The logo is designed to be timeless and features a minimal arch detail. The main logo utilizes a thin, delicate serif font that gives it a feminine and sophisticated feel. The small details and refined use of a feminine serif font create a sophisticated and detail-oriented impression.
Don’t forget to check out the website reveal here.
You can check out the branding and website by clicking here.
Lina is a modern-day, forward-thinking luxury travel advisor, based in the charming town of Stevens Point, WI. She is not just a planner; she is a lifelong learner always approaching the world with curiosity and a desire for connection. These two pillars form the core of her ethos, brand, and mission. She officially stepped into the world of travel advising in 2018, but her love affair with travel began long before that.
The first time she ventured abroad to Europe, she felt this indescribable sense of “home”. Little did she know, this was only the beginning. That initial trip abroad sparked a curiosity that led her to study in Spain, now one of her favorite destinations to plan for clients.
Proudly affiliated with the Four Hundred Advisor Network and a Virtuoso Member, she leans into these connections to create unique, “unbookable” experiences for you. Lina’s mission as your luxury travel advisor is to simplify your travel planning, freeing you from the guesswork and helping you reclaim your time.
Are you ready to launch that new business or elevate your current brand/website? Check out our services!
Girlboss Designer specializes in the travel industry and the online coaching industry – all serving women entrepreneurs. CLICK HERE to learn more about our services and how we can help!
